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skuser (Offline)
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Smile Help finding something in Japanese - 08-16-2014, 02:20 PM

Hi there!

A few months ago I acted in a Japanese TV-commercial for a cigarette brand named Lark. It was going to be aired starting this spring, but I can't find anything on the Japanese internet, because I don't speak Japanese. Can anyone who speaks Japanese help me? The footage may be on the Japanese Youtube or something.

There may also be billboards I'd like to see, and printed ads.

Any help is much appreciated!

Skuser
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08-17-2014, 07:10 AM

From April/1998, TVCF for cigarette is inhibited in Japan.

This is the English site of JT (Japan Tobacco). JT Global Site
Look the site for Lark or anything you concern.


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08-17-2014, 08:02 AM

Quote:
Originally Posted by RadioKid View Post
From April/1998, TVCF for cigarette is inhibited in Japan.

This is the English site of JT (Japan Tobacco). JT Global Site
Look the site for Lark or anything you concern.
Thanks for your reply, Radiokid. I'm pretty sure the commercial was to be aired in Japan, though. In fact, I signed a contract that stated it was to be aired in Japan exclusively.

I guess that TV aside, it should be available for viewing online. I just can't find it.
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08-17-2014, 09:47 AM

Here is the message from Tobacco institute of Japan (in Japanese).

Saying... (Machine translation by Google)

Summary is as follows.
Will not be advertising the product using the following media.
Television, radio, cinema, TV board, Internet sites (unless that can be intended only for adults technically).
Advertising medium of highly public places outdoor advertising signs, such as public transportation (however,. Except for the smoking area and point of sale of tobacco)
By the following when performing a product advertisement using newspapers printed publications, such as magazines.
Is not carried out product advertising to those of minors for.
And limiting the area and posted face of the advertising, further, for a daily newspaper, to limit the number of times the ad.
Is not carried out product advertising and sales promotion activities that appeal to minors or directed to minors.
Talent is a popular minors, not used for product advertising or character model primarily.
The promotional item, it is assumed that mainly adults.
Distribution of sample tobacco, minors and is not carried out as for non-smokers. In addition, it is not performed in highly public places.
I want to clearly displayed below the product advertising.
(The display on the area corresponding to 15% of the ad) Caution language on smoking and health
Tar nicotine content in cigarette smoke
Language that is required in order to prevent misleading consumers
I want to display clearly the following packaging.
Note language on smoking and health
Tar nicotine content in cigarette smoke
Language that is required in order to prevent misleading consumers
Containers and packaging identification
I can see from here voluntary standards, for manual

(一社)日本たばこ協会-(一社)日本たばこ協会の活 動-自主規準の設定

Use Google translate to read the page.

https://translate.google.com


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08-18-2014, 12:47 PM

I see. So it can be broadcast, but only limited?

Do you think that makes it harder to find?
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08-18-2014, 01:38 PM

The last commercial of Lark I remember is by Pierce Brosnan. It would be over 10 years ago.

I can not remember another commercial of Lark. The article I quoted says Internet advertisement of cigarette is also inhibited.


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08-21-2014, 08:27 PM

Ok, thanks RadioKid!
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